Items where Author is "Wijayanti, Yeni"

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Thesis

Wijayanti, Yeni (2021) PENGARUH PENETAPAN HARGA DAN BRAND IMAGE TERHADAP PURCHASE INTENTION DENGAN KEPERCAYAAN PELANGGAN SEBAGAI VARIABEL INTERVENING PADA PRODUK DETERGEN MEREK RINSO (Studi Pada Mahasiswa Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Putra Indonesia “YPTK” Padang). Sarjana thesis, Universitas Putra Indonesia YPTK.

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